ULMS 867- COVID 19 Provisions: Corporate Entrepreneurship and Innovation

For the remainder of the academic year, lecture and seminar hours will be maintained via the
Microsoft Teams titled ULMS867 Corporate Entrepreneurship and Innovation.
Students can join the team with the code 4ku51c8
Lectures and seminars will follow the original academic year schedules i.e.
Lectures: Thursdays from 9 a.m. to 11 a.m. and
Seminars: Fridays from 9 a.m. to 12 noon
Assessments to be changed from:
Type(s) of assessment and Weighing of the Assessment Components:
The assessment of the module will be in three parts:
A group Report of 3,000 words, which will represent 50% of the module mark
A group presentation of 15 minutes duration, which will represent 20% of the module mark
An Individual report of 1,500 words, which will represent 30% of the module mark.
Details of new proposed assessment:
Type(s) of assessment and Weighing of the Assessment Components:
The assessment of the module will be in two parts:
Individual Report A- An Individual report of 1,500 words, which will represent 50% of the
module mark.
Individual Report B- An Individual report of 1,500 words, which will represent 50% of the
module mark.
Practice assessments will be posted on VITAL, with sample marking
Page 2 of 6
ULMS867- Detailed student brief on new proposed assessment
Individual Report A: ONLINE SUBMISSION ONLY
As was in the original design, the first assessment is an individually written essay (1500
words). However, the weightage for this component in the overall grading has now been
changed from 30% to 50%. As mentioned in the original module handbook, the brief for this
assessment is as follows.
The individual report will be a 1500 word essay, with 12 point Times New Roman font, written
double spaced in a justified format with APA style headings, citations and references. Each student
can choose any one of the following questions to develop their essay. While submitting the essay,
please signify the question you have chosen to address. The students should develop their essay as
the lectures progress based on their understandings from the lectures, case analyses, essential and
suggested readings.
(1). How is innovation and corporate entrepreneurship significant for organisational survival and
growth? Include three examples.
(2). Describe the different strategies to recognise entrepreneurial opportunities. Include three
examples.
(3) With a business example each, explain the management practices of innovation followed by a
firm in the private, public and the third sector.
The format of the essay will be as follows:
(a) Introduction to the question,
Body of the Essay(b), (c), (d) : (b) Literature review, (c) Description of Findings or Propositions
based on the understanding developed from the lectures, (d) case analyses and the literature review,
(e) Conclusion.
Marking criteria (As suggested in the ULMS MSc Student Handbook):
90-100%: Extremely thorough and authoritative execution of the brief. Containing evidence of
significant independent research, reflective, perceptive, well-structured showing significant
originality in ideas or argument, aptly focused and very well written. Few areas for improvement.
Potentially worthy of publication.
Page 3 of 6
80-89%: Thorough execution of the brief, well-structured and clearly argued. Signs of originality
and/or independent critical analytical ability. Supported by independent research, materials well
utilised; well-focused and well written, displays mastery of the subject matter and of appropriate
theories and concepts.
70-79%: Good execution of the brief; well-focused, knowledgeable, strong evidence of reading
beyond the core textbooks and essential readings and displays a very good knowledge of the subject
matter. Good critical grasp of relevant theories and concepts.
60%-69%: Well-structured and well-focused answer with strong evidence of reading beyond the
core textbooks and essential readings. Thorough and comprehensive in approach. Displays a good
knowledge of the subject matter and where appropriate displays sound grasp of relevant theories
and concepts. Approach generally analytical.
50-59%: Competently structured answer, reasonably well-focused and comprehensive but tending
to be descriptive in approach. Limited evidence of reading beyond the core textbooks and essential
readings. May contain excessive use of quotations.
40%-49%: Tending to rely entirely on lecture materials. Almost entirely descriptive in approach,
limited knowledge and understanding of the subject matter displayed; partial and/ or containing
significant errors and/or irrelevancies, poorly structured. May contain excessive use of quotations.
30%-39%: Inadequate execution of the brief. Highly partial and or containing serious errors;
contents partly or substantially irrelevant, poorly structured. Displays little knowledge of the subject
matter. May contain excessive use of quotations.
0%-29%: Seriously inadequate execution of the brief. Failure to focus upon the question, seriously
short or even devoid of theoretical underpinning, large sections irrelevant. May contain excessive
use of quotations.
Addition Individual Report I (Only if you are re-sitting the individual report A): ONLINE
SUBMISSION ONLY
The resit of the individual report A will be via another individual report. This will be a 1,500 word
reflective piece about the experience of the class lectures.
Description – A detailed description of what happened in each class lecture.
Feelings – How you felt before, during and after the experience.
Evaluation and Analysis – A look at the positives and negatives of the experience (e.g. what went
right and what went wrong), along with how you understand it. This should involve discussing
your experience in relation to concepts, theories and practices you have learned in the module.
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Conclusions – Any final thoughts on the experience, including what you have learned.
Action – A plan for how you would do approach the lectures differently if the same situation were
to rise again.
Individual Report B: ONLINE SUBMISSION ONLY
The individual report will be a 1500 word essay, with 12 point Times New Roman font, written
double spaced in a justified format with APA style headings, citations and references. Each student
can choose any one of the following topics and examine the topic in the context of an
organisation of their choosing to develop their essay. This organisational illustration can be from
the private, public or third sector. While submitting the essay please signify the topic you have
chosen to address. The students should develop their essay as the lectures progress based on their
understandings from the lectures, case analyses, essential and suggested readings.
1. Business model innovation
2. Entrepreneurial opportunities
3. Organizational designs for corporate entrepreneurship
4. Organizational designs for innovation
5. Sustainable entrepreneurship
6. Innovation clusters
7. Intrapreneurship and spin-offs
8. Disruptive innovation
9. Open innovation
10.Punctuated equilibriums
The format of the essay will be as follows:
(a) Introduction to the question,
Body of the essay: (b) Literature review, (c) Description of Findings or Propositions based on the
understanding developed from the lectures, (d) case analyses and the literature review,
(e) Conclusion.
Marking criteria (As suggested in the ULMS MSc Student Handbook):
Page 5 of 6
90-100%: Extremely thorough and authoritative execution of the brief. Containing evidence of
significant independent research, reflective, perceptive, well-structured showing significant
originality in ideas or argument, aptly focused and very well written. Few areas for improvement.
Potentially worthy of publication.
80-89%: Thorough execution of the brief, well-structured and clearly argued. Signs of originality
and/or independent critical analytical ability. Supported by independent research, materials well
utilised; well-focused and well written, displays mastery of the subject matter and of appropriate
theories and concepts.
70-79%: Good execution of the brief; well-focused, knowledgeable, strong evidence of reading
beyond the core textbooks and essential readings and displays a very good knowledge of the subject
matter. Good critical grasp of relevant theories and concepts.
60%-69%: Well-structured and well-focused answer with strong evidence of reading beyond the
core textbooks and essential readings. Thorough and comprehensive in approach. Displays a good
knowledge of the subject matter and where appropriate displays sound grasp of relevant theories
and concepts. Approach generally analytical.
50-59%: Competently structured answer, reasonably well-focused and comprehensive but tending
to be descriptive in approach. Limited evidence of reading beyond the core textbooks and essential
readings. May contain excessive use of quotations.
40%-49%: Tending to rely entirely on lecture materials. Almost entirely descriptive in approach,
limited knowledge and understanding of the subject matter displayed; partial and/ or containing
significant errors and/or irrelevancies, poorly structured. May contain excessive use of quotations.
30%-39%: Inadequate execution of the brief. Highly partial and or containing serious errors;
contents partly or substantially irrelevant, poorly structured. Displays little knowledge of the subject
matter. May contain excessive use of quotations.
0%-29%: Seriously inadequate execution of the brief. Failure to focus upon the question, seriously
short or even devoid of theoretical underpinning, large sections irrelevant. May contain excessive
use of quotations.
Addition Individual Report II (Only if you are re-sitting the individual report B): ONLINE
SUBMISSION ONLY
The resit of the individual report B will be via another individual report. This will be a 1,500 word
reflective piece about the experience of the seminars.
Page 6 of 6
Description – A detailed description of what happened in each seminar.
Feelings – How you felt before, during and after the experience.
Evaluation and Analysis – A look at the positives and negatives of the experience (e.g. what went
right and what went wrong), along with how you understand about it. This should involve
discussing your experience in relation to concepts, theories and practices you have learned in the
module.
Conclusions – Any final thoughts on the experience, including what you have learned.
Action – A plan for how you would approach the seminars differently if the same situation were to
rise again.
Submission deadlines and date of return of work to students:
How to submit your work:
Submit Individual Report A only via submission links on VITAL by 12 noon on Thursday, 7th of
May, 2020
Submit Individual Report B only via submission links on VITAL by 12 noon on Thursday, 7th of
May, 2020

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