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mullins module was used to analyze the startup salad bar project from the macro market 500 word

/in /by

There are six steps to Macro market:

  1. WISPA = research methodology
  2. DENTS= literature review
  3. ROAR= spreadsheet comprising all research from databases etc, i.e. secondary research = 2MR
  4. Allocation = identify each point as P, E, S, T
  5. PosiNeg = total number of P, E, S, T, and summarise one!
  6. Statement= is this an attractive market

 
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