Potential Market Outlook

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Potential Market Outlook

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potential market outlook: Introduction

Before a company commits any funds, resources, or capital to any project, market expansion, or research and development, it needs to have a good handle on the potential market outlook as well as risks.

Review the differences between the two types of data collection methods:

Primary Information Sources

 Secondary Information Sources
· Direct observation

· Focus groups

· Surveys

· Experiments

 · Internal data sources – The best source of data on current objectives, strategies, performance, and available resources are from the company itself.

· Government sources – Information on the economy, population, and business activities is the major strength of most government data sources. Government sources are also easily accessible and low in cost.

· Book and periodical sources – Articles and research reports are available in the library and other sources on the internet.

· Commercial sources – Trade reports and market research studies are available on websites like the American Marketing Association, or the Advertising Research Foundation.

Analyze secondary information to get a better handle on customer segments and their buying criteria for the brand you have chosen. You will also gain insights into the market landscape, which includes competition, technical information, legal and regulatory issues, supply chain challenges, and other related factors. Through this analysis, you will get a good sense of how well your brand is positioned to compete in the market.

Data Collection Methods

Describe what types of primary and secondary sources you will use to gather information about the brand you selected.

Note: You will need to support your recommendations with secondary research because you do not have time to conduct primary research.

Overview of Brand

Describe the organization and the products or services the brand offers, including the following:

· Description of the brand, including when the brand was founded, the location, size, divisions, product lines, etc.

· Products and services offered by this brand; emphasize the benefits to potential and current customers

· How long the brand has been in the market

· Main selling points of the brand, including how many models, package sizes, and line extensions are marketed by the brand

· The experience of key personnel in the organization, as experience often relates to marketing and business success

Provide an overview of the brand’s financial condition, such as sales, growth rates, capital structure, financial stability, etc.

Include the following items, as appropriate:

· Current objectives

· Overall strategy

· Performance

· Resources

· Financial strength

· Global presence

· Marketing strengths

· Salesforce size

· Research and development excellence

· Supply chain structure

· Stakeholders

Note: You can obtain most of this information from annual reports, 10-K reports, and SEC filings.

Industry Analysis

Identify the industry in which the brand operates and describe the size of the market in sales dollars as well as units sold in the past 5 years.

Analyze past trends in sales, as well as expected trends in the next 5 years, for some of the major brands in this industry, as well as the driving forces behind these trends.

Predict major changes expected in the future.

Conduct forecasting to get an industry outlook for 5 years. Include support from relevant data, graphs, and charts to show industry revenues and projections.

Note: Examine published and industry reports to locate this information.

Customer Segments

Describe current and potential customers and analyze why customers buy the brand, including the following:

· How customers use the products or services offered by the brand

· Buying criteria (e.g., quality, delivery time, prices, discounts, and services provided, such as engineering, installation, repair, financing, training, etc.)

· When and where customers typically buy the brand

Analyze why customers buy competing brands and suggest how non-customers can be converted to customers.

Competitor Analysis

Identify key competitors in the market and list sales and market shares of competitors for the past 5 years.

Identify strengths of competitors in terms of product features and benefits, advertising, promotion, salesforce, research and development, supply chain, manufacturing operations, attractive pricing and discounts, financial strengths, etc.

Discuss competitors’ intelligence regarding legal and ethical issues, tracking and analysis of the total range of competitive activity, including competitors’ capabilities and vulnerabilities concerning sources of supply, technology, marketing, financial strength, manufacturing capacities and qualities, and target markets.

Note: See Table 1 for an example of how you might format this information.

Economic Growth and Stability of the Industry

Examine the general economic conditions of the nation, region, state, and local area in which the industry operates.

Analyze the current state of the economy and the expected changes, such as recession, depression, growth, and recovery.

Examine inflation, employment, and income levels, interest rates, exchange rate changes, taxes, trade restrictions, tariffs, and other factors that affect growth and stability.

Political Trends and/or Legal and Regulatory Issues

Discuss relevant political issues that may be associated with the brand.

Examine laws and regulations that could have an impact on market planning, product design, promotion, advertising, pricing, etc.

Analyze court rulings, as well as the decisions of federal, state, local, and self-regulatory trade agencies to determine their effects on marketing activities.

Discuss the impact of tariffs and other regulations on international operations, if applicable.

Technological Changes

Analyze the impact of technology on the use of computer systems and products by customers.

Discuss the influence of technology on marketing, research and development, and operations.

Analyze what impact technological change might have on new product opportunities.

Position Analysis

Discuss how well the brand is positioned to market its products compared to competitors.

SWOT Analysis

Use what you have learned from an understanding of the industry, competitors, and customer segments to discuss the strengths, weaknesses, opportunities, and threats that exist for the brand:

· Strengths capture the positive aspects internal to your brand that add value or offer you a competitive advantage. This is your opportunity to remind yourself of the value existing within your brand. Discuss which brand attributes make it stronger than its competitors.

· Weaknesses capture the negative aspects internal to your brand that detract from the value you offer or place you at a competitive disadvantage. Discuss which brand attributes make it weaker than its competitors. These are areas you need to enhance to compete with your best competitor. The more accurately you identify your weaknesses, the more valuable the SWOT will be for your assessment.

· Opportunities are external to your brand. Discuss what opportunities exist due to industry or consumer trends. If you have identified opportunities that are internal to the brand and within your control, you will want to classify them as strengths.

· The better you are at identifying potential threats, the more likely you can position yourself to proactively plan for and respond to them. You will look back at these threats when you consider your contingency plans.

Note: See Table 2 for an example of how you might format this information.

Conclusion

Address the following in your overall analysis of the brand:

· Evaluate which SWOT items are of vital importance to the brand and explain why.

· Explain which factors the brand must consider when growing its organization.

· Evaluate how well-positioned the brand is to succeed in this marketplace given your preliminary analysis.

Appendix

Include an appendix with relevant exhibits of data tables and charts to support your narrative. Use a clear annotation system for numbering and referencing exhibits that makes it easy for the reader to locate the data.

 

Sample Tables

Table 1: Competitor Analysis

Factor Company You Selected Competitor A Competitor B Competitor C
Types of products and services        
Services targeted to:

· Gender

· Age groups

        
Revenue generated over the past 2 years

· Brand revenue

· Other products

        
Years in operation        
Mission/vision        
Advertising        
Promotion        
Positioning        
Brand image        
Company’s strengths        
Company’s weaknesses        

Table 2: SWOT Analysis

Internal Strengths

· What do you do well compared to the competition?

· What unique resources and professional talent can you draw on?

· What advantages do you have over your competition in terms of product, marketing, sales, distribution, operational, and financial strengths?

 Internal Weaknesses

· What could you improve?

· Where do you have fewer resources than others?

· What are others likely to see as weaknesses?
External Opportunities

· What opportunities are open to you?

· What trends could you take advantage of?

· How can you turn your strengths into opportunities?

 External Threats

· What threats could harm you?

· What is your competition doing?

· What threats do your weaknesses expose you to?

 

Copyright 2022 by University of Phoenix. All rights reserved.

Copyright 2022 by University of Phoenix. All rights reserved.

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Description and SWOT Matrix

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Description and SWOT Matrix

 

https://geniusproessays.com/Description and SWOT Matrix: In this first course assignment, you will create a description of your selected company and a SWOT matrix that includes trends, strategic positioning, distribution channels, and risks. You’ve already begun this assignment in your discussions.

In the Week 1 discussion, you chose a company (whether your own or the snack food company scenario) and created a description and mission statement for it. In this assignment, you will need to revise your selected company’s description and mission statement based on the feedback you received in the discussion thread. You will also include a brief narrative that provides the rationale for including each component of the mission statement.

Likewise, in the Week 2 discussion, you began work on your SWOT (strength, weakness, opportunity, threat) matrix. Your task in this assignment is to revise your SWOT matrix based on the feedback you received in the discussion thread. You will also summarize the key learnings from your SWOT matrix.

Reminders and Notes
  • Before beginning this assignment, you may find it helpful to review textbook Chapter 3, “Making Your Plan Compelling.” This chapter provides useful information about how to organize the information in your business plan.
  • Your chosen company will operate in a 100-mile radius from your home address. Your goal is to reach $1 million in sales by the end of the second year.
  • Be sure to follow the guidelines, whether you are using the snack food company or the company of your choice.

Requirements

The specific requirements for this assignment are to write a 3–5 page paper in which you:

  1. Describe the product or service on which the company is focusing, including the company’s name and its significance.
  2. Revise the company’s mission statement based on feedback received in the Week 1 discussion thread, including the rationale for each component of the mission statement.
    • Place the mission statement within quotation marks.
    • Use the Mission Statement Worksheet on pages 72–73 of your textbook as a guide.
  3. Describe the trends in your specific industry, focusing on your particular type of product or service.
    • Research and outline industry trends. Be sure to consider the size and growth rate for the overall industry and for the specific product or service on which you are focusing.
    • Search the Strayer Library, industry associations, and reliable websites for recent data.
  4. Select the strategic position from the course textbook (pages 146–147) that you believe is the best one for your chosen company and explain how you will implement it to distinguish your product or service from the competition.
    • Consult Chapter 9, “Strategic Position & Risk Assessment” of your textbook for help in crafting this portion of your business plan.
  5. Describe the company’s distribution channels and provide the rationale for your selection.
    • Sample questions to ask when choosing distribution channels:
      • Will you sell your product in grocery stores, restaurants, or sports venues?
      • Will you sell your product online or as a subscription?
      • Where will the service be offered?
  6. Revise your selected company’s SWOT matrix based on feedback from the Week 2 discussion thread and summarize the key learnings from your matrix.

Formatting

Format your assignment according to these requirements:

  • This course requires the use of Strayer Writing Standards (SWS). For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course.
  • Typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides. You may single-space the information included in the SWOT Matrix.
  • You must include headings in your paper for each major topic.
  • Include a cover page containing the assignment title, your name, the professor’s name, the course title, and the date. The cover page is not included in the required page length.
  • Include a source list page. Citations and references must follow Strayer Writing Standards format. All sources used must be listed in the source list page and have a corresponding in-text citation. The source list page is not included in the required page length.
    • Note: There is no minimum requirement for the number of resources used in this assignment.

Hardware and Software

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Hardware and Software

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Hardware and Software: Competency

In this project, you will demonstrate your mastery of the following competencies:

· Explain the functions between hardware and software in a network

· Design a simple network

· Design and implement a secure interconnected network in support of an organization

Scenario

Throughout this course, you have been writing various reports as parts of Milestones One and Two for an advertising firm that is opening a new office in Fayetteville, NC.

This mid-size advertising firm already has offices in Albany, NY, and Springfield, MA. The Albany headquarters is home to the executive team and 150 employees. The headquarters also stores the corporate data and is the corporate internet backbone. It hosts the IT department that centrally manages all LAN services, including the wireless LAN. The IT department also manages the wide area network (WAN) that connects the two offices via site-to-site virtual private network (VPN) tunnels. The Springfield office hosts about 50 employees. Approximately 50% of these employees are mobile, defined as traveling more than 80% of the time.

To hire and retain the best talent, the firm allows employees to work from home. This removes the constraint that employees have to live within commuting distance from the firm’s offices. Remote and mobile employees are provided access to the corporate network via a VPN client. The VPN client requires employees to have access to reliable internet services to allow for effective collaboration across teams and for access to media content. The company provides all employees with a laptop with full disk encryption, data loss prevention (DLP), and antivirus software. The IT department manages all corporate laptops and has the ability to log into all systems for support. This means that all laptops are centrally managed by the one IT department.

Due to an increase in opportunities for expansion to new markets, the firm has embarked on an initiative to hire and train new college graduates for the company’s Future Vision program. Future Vision focuses on expansion beyond the regional northeast footprint. The initiative is to hire graduates into the marketing, finance, and IT departments. You were hired as part of the Future Vision program and have been working at this for some time now. You have spent a considerable portion of your time troubleshooting and analyzing the organization’s computer network to keep it running smoothly. Your direct supervisor and lead network administrator have been very impressed with your skills and fast learning abilities.

To determine whether you are ready to take on more responsibility, you have been asked for your input regarding the new Fayetteville, NC, office setup project. Your task is to conduct research on this area and deliver a report to the team with key considerations and recommendations for the setup of the network infrastructure. The Fayetteville office will be home to 50 employees, including the new executive vice president of sales and marketing. All the possible sites have offices located in an office building with access to fiber, cable, and T1 internet service providers. In addition to the standard network, the site must support live video teleconferencing calls with employees based at the other sites. It must also reliably send print jobs to billboard printers located in the company headquarters in Albany.

Directions

The primary goal of the project is to consolidate your findings from Milestones One and Two and compose a succinct and complete solution that you will present to the firm’s executive leadership team about the type of network they should design and implement at the new location.

It is recommended that you incorporate the feedback you received from your instructor on Milestones One and Two. You can use this feedback to succinctly refine your recommendations into a polished report.

Specifically, the following areas must be addressed in the report for the project:

I. Key Considerations

A. Explain your key considerations for the project.

· Explain the OSI stack in relation to a modern communications network and how it influenced your network design.

· Describe the important IP range considerations for a company of your size.

B. Summarize, in your own language, the strategic goals of the company, and detail how the network solution you are presenting aligns with these goals.

· Remember that these key considerations were addressed in Milestone One:

· Communications media and mode of data transport for the new network

· Common network hardware components for this new location

C. In addition, you can make relevant changes to your report based on your instructor’s feedback from Milestone One.

II. LAN Topology

A. In Milestone One, you described the LAN topology possibilities and the strengths and weaknesses.

B. Provide your final revised solution for optimal support that may include any feedback from the instructor from previous milestones.

III. Internet Service Provider

A. In Milestone Two, you described the possible ISP solutions available to meet the needs of the company in its new location. The section was based on your research into actual providers at the Fayetteville, NC, location.

B. This section should include an explanation as to how the chosen internet provider meets the business goals and objectives of the firm.

C. Provide your solution, along with any feedback from the instructor.

IV. Hardware and Software, Printer, and Bandwidth: In this section, you will include these additional parts from Milestone Two in your report. You can use your diagram from Milestone Two as a starting point for these three items.

A. Explain your proposed hardware and software solutions to meet the needs of the new office location.

B. Describe your printer configuration solutions to meet the distance printing needs of the new office location.

· This could include considerations for tracking devices, automating driver distribution, and controlling access.

C. Explain your bandwidth and device solutions to meet the teleconferencing needs of the new office location.

V. Potential Errors: In this section, you will discuss common network errors and how your proposed solution will minimize and address these issues.

A. Based on your previous report, anticipate common network errors that the new location may encounter.

B. Describe effective troubleshooting approaches to the errors you identified, such as problem isolation, trace routing, and pinging.

C. Explain how these approaches would ensure the resolution of the errors. Be sure your response is specific to the business location.

VI. Additional Considerations: In this section, you will make recommendations for industry standard documentation for ongoing network support.

A. Identify options for network monitoring that includes maintenance for network hardware and software (for example, port scanning, interface monitoring, packet flow monitoring, etc.).

B. Identify patch management options that will help acquire, test, and install multiple patches on existing applications.

C. Describe how you will control inventory, including how to discover and track assets on your network.

As you develop your work, continue to look back on and consider each of these key elements. Remember, writing is a process that unfolds over time, and it typically requires reconsideration and revision of key elements.

What to Submit

To complete this project, you must submit the following:

Your report must be 3 to 5 pages in length. Use double-spacing, 12-point Times New Roman font, one-inch margins, and APA formatting.

Education Department Meeting Agenda

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Education Department Meeting Agenda

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Education Department Meeting Agenda: The critical assignment for this class will be a middle school or high school (your choice) physical education department planning meeting. As the course progresses, you will be adding items for discussion and action at this meeting. This should be in agenda form.

As you learned this week in chapter 2, an effective meeting begins with an agenda. The agenda should post bullet points for discussion. You can elaborate each bullet as needed to meet the below requirements. The agenda will keep the meeting focused and on time. CAPs 1, 2, & 3 will help you build the agenda. You will actually conduct the meeting for your critical assignment. Complete each CAP and you will be prepared for the meeting.

Chapter 3 discusses the importance of organizing and planning a quality physical education program. Starting on page 65 of the text, the essential components of physical education are discussed. As the department chair, you need to look at how your department is doing when compared to the essential components. Picture yourself as the department chair and speculate upon your answers as you discuss each of the following topics. This is pretend, so you can create a department as perfect as you wish.  We are pretending you and your department are working on these together. A good leader will work with the staff to develop these answers.

  • Decide upon a middle school or high school physical education program.
  • Describe a total of eight strengths and eight weakness of your department. Make sure you have at least one strength and one weakness in each of the essential components. (Policy and environment, Curriculum, Appropriate Instruction, and Student Assessment) You may disperse them anyway you would like. Two strengths and two weaknesses in each category. Three strengths and one weakness in each category. One strength and three weaknesses in each category. Or, a combination of any. A total of sixteen.
  • After looking at the strengths and weaknesses, develop 4 goals for the year. One goal for each of the four essential element categories mentioned above. Make sure they are SMART goals (page 64).

This will be the start of your agenda. Though there is no set amount of pages, I want you to be thorough in what your send me.

All written submissions should reflect professionalism in grammar, spelling, writing style/format (one-inch margins, double spaced, typed in 12-point Times New Roman font), include current APA citations and sources, an appropriate title page, and be uploaded as .doc or .docx documents.

Software Solutions Provider

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Software Solutions Provider

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Scenario: Software Solutions Provider

You have been contracted as an HR consultant by a U.S. LLC in Wilmington, Delaware, to solve their internal issues. This U.S. LLC is a branch of a Singaporean software solutions provider with 140 employees and $1M revenue per year. The CEO of the Singaporean headquarters wants to open new markets in the United States, gain access to new customers, diversify risk, leverage resources, and increase profits. To meet these goals, she tasked a VP to establish and take charge of the U.S. branch.

Unfortunately, the newly formed U.S. branch has been facing several problems from the beginning.

  • Employees at the call center and the sales and marketing division are disengaged and emotionally fatigued as a result of contradictory communication between the branch’s leadership and the leadership at the Singaporean headquarters.
  • The branch team members feel frustrated and undervalued as a result of conflicting feedback from their VP and management team.
  • Messages from leadership lack consistency, especially regarding policies and practices related to human resources.
  • There is no training for team members.
  • Communication problems between the Singaporean headquarters and the U.S. branch are resulting in low employee morale.

Overall, the standard operating procedures (SOP) followed successfully at the headquarter office in Singapore could not be replicated at the U.S. branch. As a result, the CEO’s vision of successfully furthering expansion into the U.S. market remains unfulfilled.

Prompt

Perform the change readiness/needs assessment audit for the U.S. branch and submit a report of your findings to the VP in the course scenario. As the HR consultant, this would help you identify the readiness of the U.S. branch employees to adopt change plans. In this report prepared for the VP, you will discuss the change readiness of the workforce and leadership, willingness and capabilities for change, and any historical barriers to change from past planned or unplanned change management experiences.

Specifically, you must address the following rubric criteria:

  • Based on the Employee Engagement Surveys data, create visuals that illustrate areas in need of change at the U.S. branch. Your visuals should address the following:
    • Appraisal, job-role stagnation, and promotion or recognition
    • Apathy or disinterest regarding the vision, mission, and values of the organization
    • Lack of trust in managers, especially senior leaders
    • Impressions about the organization’s attitude to inclusion and diversity
    • A justification of your selection of data points from the Employee Engagement Survey results
  • Discuss employees’ confidence in change management practices:
    • Consider the information available through the Employee Engagement Surveys and Leaders’ Self-Evaluations.
    • Do employees have a high degree of confidence in the company’s leadership? Explain your reasoning.
    • Explain the urgency for change at the employee and leadership level.
    • Analyze the middle managers’ (team leads’) role in creating an adoption mindset:
      • How would they serve as a bridge between the senior leaders and the frontline staff?
      • Are they ready to take ownership of the proposed change? Explain your reasoning.
    • How do leadership styles and power distribution impact change readiness?
  • Identify opportunities to increase change readiness/trust at the U.S. branch:
    • Why are some employees more accepting of change while others might be more reluctant?
    • How does the Forms of Resistance Grid explain the common reasons for resistance to change?
      • Refer to the Exit Interviews and explore the Forms of Resistance Grid to discuss any two forms of resistance from this list: ambivalence, peer-focused dissent, upward dissent, sabotage, refusal/exit.
  • Use Hofstede’s cultural dimension model and the Exit Interviews, Employee Engagement Surveys, and Leaders’ Self-Evaluations to explain cultural considerations that may have created difficulties for the employees of the U.S. branch to adjust to the Singaporean headquarters’ SOPs:
    • Summarize the importance of culture considerations using Hofstede’s cultural dimensions model in the context of the U.S. branch and the Singaporean headquarters.
      • Explain how Hofstede’s model helps analyze cultural differences based on specific evidence and not on pre-conceived notions about different cultures.
      • Discuss how differences in specific dimensions of Hofstede’s model may result in misunderstanding and change management frustration or failure.
    • Discuss individualism and one other dimension from the list below that might impact the cross-cultural communication and business practice differences among the American and the Singaporean employees:
      • Uncertainty avoidance
      • Power distance
      • Long-term orientation

Guidelines for Submission

Submit a 2- to 3-page Word document with 12-point Times New Roman font, double spacing, and one-inch margins. Sources should be cited according to APA style.

History Project

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History Project

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History Project: Required Resources No specific resources are required for this activity. Conduct general research and/or skim the textbook to help you select a topic.

Introduction You will work on a research project for the duration of this course that you will deliver as a presentation in Week 8. For this project, select a person whom you believe had significant influence (positive or negative) on a movement for social, economic, and/or political change in the 20th and 21st centuries. Explore and address the following in your project:

· Summarize the person’s ideas.

· How did the ideas or changes affect the establishment and status quo?

· What was the context in which this person proposed ideas/change?

· How did the government or the people respond to the ideas/change?

· What sort of following or support did he/she have?

· How have the ideas/actions of the person influenced contemporary cultures and ideas?

For the final presentation, make sure to go beyond the surface information and go into depth about the person you are researching.

Here is a brief breakdown of the project so that you can plan your time in the course:

Week Task
Week 3 Topic Selection
Week 5 Annotated Bibliography
Week 6 Script
Week 8 Presentation

Instructions For the assignment this week, address the following:

· State the topic.

· For the stated issue, identify  at least three (3) aspects of the issue that you think you will likely develop in your presentation. Briefly state why you have chosen each aspect.

You are not confined to three aspects only, but you must develop  at least three. As you develop your presentation, you may find other aspects that you deem more relevant, and you may add or substitute those.

Writing Requirements (APA format)

· Length: 1-2 paragraphs

· 1-inch margins

· Double spaced

· 12-point Times New Roman font

· Title page

· References page (as needed)

Reflective Practice Assignment

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Reflective Practice Assignment

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Reflective Practice Assignment : Reflective Practice Assignment (based on Australia)

This is an individual task assessment. You will be required to write a reflective essay (1500-2500 words). You will reflect on the application of your learning related to the readings, lectures, tutorials and prior assessments. You will be tasked to address these two points:

· Your positionality and what you thought to be true in relation to public health research

· How you would seek to undertake research with Indigenous communities

· This is a marking guide for the reflective essay.

—————————————————

Grading criteria

Application of reflection framework

Demonstrates a developing sense of self in relation to research positionality, building on prior experiences to respond to public health research.

Maximum score

15
Knowledge of Indigenous worldviews

Develops clear understanding of undertaking Indigenous research by reflecting on class materials and own experiences.

Maximum score

15

PBHL20006 Reflective Practice Assignment Sample

Page2

 

 

Sample A. This sample reflects on a personal research experience and analyses how that research may be improved given the knowledge gained from the unit.

 

Reflective essay

 

I conducted a research on maternal health of the women in Nepal. The overall goal was to improve the maternal health in Nepal. I think that I was a positivist researcher. I worked on the research by assuming lack of proper health care at local level as the reason behind the public health issue. Firstly, I collected the data of total number of women of age group 15-45 age from the local government, visiting the local health post and find out the number of pregnant women visiting for ante-natal check-ups, collect the record of women suffering from pregnancy related complications from local hospitals, number of deliveries conducted in health facilities by skilled birth attendant and so on. Furthermore, I had selected deductive method and visited some family of the specific area and organize one to one structured interview with the pregnant women. My questionaries for interview would be (a) Are you satisfied with the health care which you get in your area? (b) How many times you are planning to visit health post for ante -natal check-ups? (c) Are you facing any reproductive problem? After the detail information, I made the conclusion that lack of access to health facility is the main reason of poor maternal health of Nepal and report the issue to the local government and with collaboration with the local authority and improve the quality of maternity care in local health posts, increase the number of health facility in local areas and provide free treatment of the pregnancy complications.

 

But, as a result of my learning in Participatory Health Research unit in my second semester of Master of Public Health, I found my previous research concept as ineffective approach for the main goal of the project to improve the maternal health of women in Nepal by ground root level. Now, I feel that… THE STUDENT GOES ON TO LIST THE LIMITATIONS OF THE RESEARCH APPROACH SUPPORTING THESE LIMITATIONS WITH EVIDENCE TAKEN FROM THE UNIT READINGS.

 

From the knowledge and practice on the research pursued in the second semester of my Master’s degree, I realized that my research process was not appropriate and choose the participatory health research design to address the issue of poor maternal health in Nepal. In my concept, maternal health is not only affected by availability of health facility in the area but is affected by variety of factors like awareness, education, money, culture, power, empowerment, and status of women. First, I would… THE STUDENT THEN PROPOSES A RESEARCH DESIGN INCLUDING A DESCRIPTION OF RESEARCH ACTIVITIES SUPPORTED BY EVIDENCE TAKEN FROM THE UNIT AND ADDITIONAL READINGS.

 

From the learnings, readings, lectures, and practice in Participatory Health research unit, I came to know that same research approach and method are not effective in every community and group of people. So, it is necessary to choose the appropriate research approach, design according to the need of community considering culture, lifestyle, behaviour, history, and nature. In the same way, I would like to conduct research project among the indigenous community by being flexible and adopting the cooperative method which is acceptable by them… LIKE ABOVE, THE STUDENT EXPLAINS THE PROCESSES TAKEN TO CONDUCT RESEARCH WITH AN INDIGENOUS COMMUNITY.

Sample B. This sample reflects on concepts learned in the unit and how these concepts may be applicable in the future.

RESEARCH POSITIONALITY PAPER

 

Researcher positionality is identified as a result of their paradigms. Paradigms include the ontology, epistemology, and axiology of the researcher. What the researcher thinks the nature of the reality, how they position themselves in the research, and what they think inherently valuable in their life comes under their positionality. The positionality of the researcher influences the whole research design, process, and interpretation of the research findings. Therefore, the researcher must be aware of their values, beliefs, and experiences to know the type of research they want to conduct.

 

Frankly speaking, a paradigm was a new term for me when I started to learn about it during this term. Previously, I haven’t read and thought that the position of the researcher can also determine the whole research process. But if I have to say about my paradigm before commencing this term, I would say I believed in realism and had an etic approach. I was more exposed to the traditional research approach. Therefore, I used to think that the research is conducted only to find the cause-and-effect relationship, what cause the problem and find solutions to those problems existed in society (Baum, 2016)… THE STUDENT THEN GOES TO UNPACK AN EXAMPLE OF AN EPIDEMIOLOGICAL STUDY, NOTING THE QUALITIES THAT REFLECT A POSITIVIST PARADIGM.

 

After learning the participatory health research, my positionality as a researcher is changed. I understand that the participation of the people is very important and their voices should be heard in order to make any research meaningful (Heron, 1997). Now, I have a paradigm and  my positionality   is  relativist ontology and an  emic epistemology. THE STUDENT PROPOSES A RESEARCH PARADIGM INCLUDING A DESCRIPTION OF RESEARCH ACTIVITIES SUPPORTED BY EVIDENCE TAKEN FROM THE UNIT AND ADDITIONAL READINGS

 

The anti-oppressive approach helped me to understand that the voice of the people needs to be heard to eliminate the hegemony that exists in society. Community members can be empowered to bring any changes, their similarities and the differences of the community experience can be recognized with this approach. We need to develop a culturally safe lens as a researcher to consider the unique needs and strengths of every people in the community. Brooks (2014) mentioned that the cultural safety lens views the individual in their location, related to colonial marginalization, moving beyond cultural sensitivity to an analysis of power imbalance. THE STUDENT EXPLAINS AN APPLICATION OF AN ANTI-OPPRESSIVE APPROACH TO CONDUCT RESEARCH WITH AN INDIGENOUS COMMUNITY WITH EVIDENCE TAKEN FROM THE UNIT READINGS.

Ideal Criteria

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Ideal Criteria

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Discussion Topic: Ideal Criteria.

The “ideal” long-term care system discussed in Chapter Three would base eligibility for services on functional needs rather than financial needs. Find the criteria for eligibility for Medicaid coverage for a nursing facility in your state (NYC) (you can get the eligibility standards directly from the state or from a nursing facility).

Do you think they measure functional need vs. financial need? How close do they come to the “ideal” criteria? How would you change them if you could?

**You are free to answer this question based on your home country (which is New York) with regards to long-term care in general OR you can use online resources.**

 At least 275 words**

Long-Term Care: Managing Across the Continuum, Fourth Edition John R. Pratt

CHAPTER THREE: TOWARD AN IDEAL SYSTEM

CHAPTER HIGHLIGHTS

Introduction

The basis for our discussion is a document titled Criteria for Designing or Evaluating a Long-

Term Care System developed by Saint Joseph’s College of Maine. Use the Criteria as a

foundation for construction of a long-term care system as it should be.

 While each of the criteria is important in its own right, it is only when taken as a whole

that they represent an optimum system.

 It is recognized that there is some duplication and overlapping of criteria, but that serves

to emphasize the importance of certain aspects of long-term care.

 The criteria are stated as general precepts against which a long-term care system should

be measured.

 Each of them is accompanied by several statements identifying the benchmarks a system

must accomplish to meet that particular criterion.

Criterion I. The long-term care system should be based on recognition of the needs, rights,

and responsibilities of individuals

 

Mental Illness Challenges

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Mental Illness Challenges

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Discussion Topic: Mental Illness Challenges

Mental illness challenges professionalism and society as a whole. Read the following articles, article 1, article 2, article 3, and discuss the challenges presented and ways in which to address and make changes that are appropriate for professional, ethical and legal accountability. Be specific with examples and references as appropriate.  The articles are also posted below for review.

Where Police Violence Encounters Mental Illness

By Matthew Epperson Jan 13, 2016

· https://static01.nyt.com/images/2016/01/13/opinion/13epperson/13epperson-articleLarge.jpg?quality=75&auto=webp&disable=upscale

 

CreditCreditYarek Waszul

NEARLY 20 years ago, I was a social worker in a county jail where I first began to understand just how frequently the police deal with people with mental illnesses. Run-ins with the police were a regular occurrence for many of my clients, with officers often knowing them by name. They were overwhelmingly poor, and poor people with mental illnesses are also likely to experience homelessness and substance abuse — issues that place them at increased risk of police contact and incarceration.

All too often, those interactions can end in violence and death, as was the case with 19-year-old Quintonio LeGrier, who was shot and killed by a Chicago police officer last month. Responding to a 911 call made by Mr. LeGrier’s father, officers found Mr. LeGrier wielding a baseball bat, and one officer quickly opened fire.

This was not Mr. LeGrier’s first encounter with law enforcement. He’d had several confrontations with the police at the university he’d attended in recent months — at least one of these incidents involved officers’ guns being drawn. His experience bears a striking resemblance to that of one of my former clients who was a college student in the late 1990s and who had several tense exchanges with the police as his symptoms worsened.

What’s remarkable is that, even about 20 years later, the police remain the primary responders to mental health crises like these. According to data compiled by The Washington Post, of nearly 1,000 people shot and killed by police officers in the United States in 2015, 25 percent displayed signs of mental illness. And about 14 percent of individuals in American jails and prisons have a serious mental illness, which means that, for most officers, interacting with individuals with mental illness is an almost daily occurrence.

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There are two simultaneous national crises — one of police violence and the other of inadequate mental health treatment — and we are making a mistake if we focus blame only on the police. They have become, by default, the way in which our society chooses to deal with people with mental illness in crisis, particularly in poor and minority communities. We need also to address the declining state of mental health services across the country.

Right now, we are moving in the opposite direction. Between 2009 and 2011, Mr. LeGrier’s home state, Illinois, eliminated more than $113 million in community mental health treatment services. In Chicago, the number of public mental health clinics was cut in half — to 6 from 12 — in 2012 as a cost-saving measure. Illinois’s path follows the national trend of funding cuts for mental health services . And of course these cutbacks primarily affect people living in poverty, who are already at heightened risk of suffering from mental illnesses.

 

Health Care Organization

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Health Care Organization

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Health Care Organization: The purpose of this assignment is to create an educational program that supports the implementation of risk management strategies in a health care organization.

In this assignment, you will develop an outline for an “in‐service”‐style educational risk management program for employees of a particular health care organization that will then form the basis for a PowerPoint presentation in Topic 5. Select your topic for this educational session from one of the proposed recommendations or changes you suggested in the Risk Management Program Analysis – Part One assignment to enhance, improve, or secure compliance standards in your chosen risk management plan example.

Create a 500‐750-word comprehensive outline that communicates the following about your chosen topic:

  1. Introduction: Identify the risk management topic you have chosen to address and why it is important within your health care sector.
  2. Rationale: Illustrate how this risk management strategy is lacking within your selected organization’s current risk management plan and explain how its implementation will better meet local, state, and federal compliance standards.
  3. Support: Provide data that indicate the need for this proposed risk management initiative and demonstrate how it falls under the organization’s legal responsibility to provide a safe health care facility and work environment.
  4. Implementation: Describe the steps to implement the proposed strategy in your selected health care organization.
  5. Challenges: Predict obstacles the health care organization may face in executing this risk management strategy and propose solutions to navigate or preempt these potentially difficult outcomes.
  6. Evaluation: Outline your plan to evaluate the success of the proposed risk management program and how well it meets the organization’s short-term, long-term, and end goals.
  7. Opportunities: Recommend additional risk management improvements in adjacent areas of influence that the organization could or should address moving forward.

You are required to incorporate all instructor feedback from this assignment into Educational Program on Risk Management Part Two ‐ Slide Presentation assignment in Topic 5. To save time later in the course, consider addressing any feedback soon after this assignment has been graded and returned to you. It may be helpful to preview the requirements for the Topic 5 assignment to ensure that your outline addresses all required elements for submission of the final presentation.